IQ Insight | December 2005


Thinking Through Your Resume

By Karen Schaffer, author of The Complete Book of Resumes, now available!

We often think of the resume as an application tool - a way for employers to assess our experience and decide whether or not we should be interviewed for a role. While this is the established function of a resume, there are other salient reasons for writing a resume that will improve your networking and interviewing skills, your efficiency at applying for jobs and even your life and career planning.

When you write a resume properly, you do more than jot down company names and a few key responsibilities. An exceptional resume will take time and effort, as you think about the following questions:

1. What role am I targeting?

An exceptional resume is clear from the start on the role that is being applied for. Right at the top, just past your name and contact information, you need to name the role that you see yourself in: "B2B Product Manager," "Marketing Coordinator," "Executive Director specializing in not-for-profit," etc. To be this explicit and write the role that you want on your resume, you've had to think through what you really want from your next job.

If you're having trouble here, you probably need to spend some time either deciding on a focus or getting some career coaching. Without knowing where you're going, you'll never get there. With a clearly and specifically established targeted role, you will find networking far, far easier.

2. What are my unique benefits as an employee?

As part of your profile, you want to highlight some of the things that make you unique. There are lots of Creative Directors out there - what's your special twist? Everyone has a particular unique combination of experiences, skill sets, passions and personality traits that differentiate them from everyone else. Knowing your differences and the benefits of having that blend of abilities is an invaluable way to set yourself apart. Doing the in-depth work to figure this out means that you'll be able to market yourself much more effectively when your write your resume. You need to stand out!

3. What are my key qualifications for the role?

Defining your key qualifications will help refine your application process. By deciding what you think are the key pieces of your experience, breaking them out into separate skills and then defining them by the number of years you've performed that skill, means that when you look at a job posting you will be able to instantly match your qualifications against their requirements.

4. What are my accomplishments?

By taking the time to think through what you've accomplished at past jobs, you are preparing for better interviews. It's too easy on a resume to say things like, "Successfully launched new website..." without defining the measures of success. An interviewer is going to want to know more - how did you know it was a success? What was the initial goal? What were the results? Also, by digging more deeply into your work results, you end up remembering more of what you did - you recall the stories that happened so they are polished and ready to be told, and overall you feel more confident about your abilities when you're asked to talk about them.

5. Who am I outside the job?

Towards the end of the resume we tend to show more extracurricular types of activities and interests. While some of these demonstrate further qualifications for the job at hand, some are there to show breadth and depths...and even a little bit of personality. By spending time to write up some more specific and therefore more appealing personal interests, you get to put a little of who your are back into the job search process. For instance, instead of just "Enjoy travelling," you say "Travelling to cities with great restaurants and art galleries," or "Hitting every white sand beach in the Caribbean." And the funny thing is that employers and interviewers tend to respond to your humour and humanity, often starting the interview off with what you wrote as an interest rather than tough questions. This puts you in a comfortable position right off the bat.

There is much to be gained from taking the time to write a full-bodied, considered resume. Not only is it appreciated by the reader, it leaves you in a position of feeling confident and prepared.

- Karen Schaffer is the Senior Career Consulting Associate at IQ PARTNERS Inc. Her new book, "The Complete Book of Resumes" is available at IQ PARTNERS front desk or on Amazon.ca.

To ask Karen about how she could help with your resume, please e-mail kschaffer@iqpartners.com.


IQ Insight is published by IQ PARTNERS Inc.

IQ PARTNERS helps intelligent companies hire better, hire less and retain more. Our services include Executive Search & Recruitment, Qualification & Assessment, Employee Retention, Career Management and Contract HR Services. We specialize in Marketing, Communications, Media, Technology, Legal and Financial Services, and operate at the mid-to-senior management level. IQ PARTNERS has offices in Toronto and Ottawa, and internationally via the Aravati Global Search Network.

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