2024 is here! You know what that means! It’s time for our executive search recruiters to list some of the workforce trends you can expect to see this year. From more disruption from technology to a shift in recruiting priorities and a new generation of workers starting to make an impact, 2024 will be a year filled with change and advancement. Here are the 4 important workforce trends you can expect to see this year:

workers sitting around a desk looking at trends



Companies Will Adopt Generative Artificial Intelligence (AI) 

Many organizations have already embraced generative AI and many others intend to increase AI investments. The widespread adoption of generative AI is rooted in its transformative impact on creative processes, automating content creation and bolstering overall efficiency. AI’s integration offers many benefits. It streamlines operations, automates routine tasks, and uncovers data-driven insights. As businesses prepare for the upcoming year, the sustained popularity of AI is inevitable.

The demand for intelligent, adaptive solutions in an increasingly digital landscape ensures that AI will continue to be a cornerstone for businesses aiming to stay ahead and unlock new opportunities in 2024.

An Expansion in Automation Technology

Automation technology is rapidly becoming the norm in business operations. Most companies use business process automation to streamline daily tasks and enhance overall efficiency. 

Embracing automation speeds up processes but also allows people to focus on more strategic endeavours. Expect businesses to prioritize automation to maintain competitiveness in an increasingly digitized landscape. Those who proactively invest in integrating automation will not only optimize their workflows but also cultivate a culture of adaptability. 

Recruiters Prioritize Skills Over Traditional Qualifications

Expect to see a shift in the hiring landscape, moving away from traditional qualifications towards a focus on skills-based hiring. This inclusive approach to hiring will empower businesses to bring in a more diverse pool of talent, emphasizing the potential for upskilling. This shift not only ensures that the workforce aligns with the demands of a technology-driven era but also promotes agility and adaptability among employees in the face of a constantly evolving professional environment. 

Gen Z Start To Make Their Mark

The influx of Generation Z into the workforce is changing the professional landscape. They are a group of digital natives with distinctive perspectives and expectations. As this demographic gains prominence, their impact on workplace trends becomes increasingly evident. Gen Z is known for their tech-savvy and socially conscious mindset. This will affect communication styles, work preferences, and the integration of technology into daily operations. This generation places a high value on purpose-driven work, inclusivity, and flexibility, so businesses will need to adapt to these evolving norms.


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Kelly Noelle Operations Recruiter

Kelly Noelle

Kelly runs the Operations practice at IQ PARTNERS, leveraging more than seven years of experience recruiting for mid to senior level Operations roles across a range of industries. She has worked with some of the most recognized brands in Canada; having managed multi-million dollar operations and accounts for national and international organizations.

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