career change

A career in marketing can mean many different things. Your job could involve anything from more traditional marketing tasks such as working on print ads, magazines, and promotions, to the ever-evolving realm of digital marketing where you could find yourself working as a social media expert, content marketer, website manager, SEO specialist, or even an online advertising guru. The diverse nature of marketing careers is what makes it appealing to so many.

As a recruiter, I get this question all the time. I head up the IT group, so for example I’ll often be approached by a Java Developer who would like to become an Oracle DBA. No matter what industry you’re in, the question for candidates remains the same … what’s the best way to go about changing the direction of my career?