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Think Twice Before Job Hopping – It Could Hurt Your Marketing Career

December 13th, 2016

Sarah Brekelmans Toronto Marketing Recruiter
By Sarah Brekelmans, Toronto PR & Marketing Recruiter

It’s common for people to have a few jobs early on in their marketing career as they get their footing and etch their niche in the industry – especially millennials.

It’s no secret that millennials are willing to move from job to job at the beginning of their careers. They are not content with staying in the same position long term and are more willing to roll the dice and make things happen.

Millennials Are Perennial Job Hoppers – But Is This Good for Their Marketing Careers?

Job hopping

According to a Gallup report, 60% of millennials are open to new job opportunities and 21% say they have changed jobs within the last year – which is three times higher than non-millennials.

However, this willingness to job hop early on in their career could actually be doing millennials and other marketing professionals more harm than good says Sharon Napier, CEO of Partners + Napier:

“Don’t go for a pit stop, because you’ve got to go and learn,” Napier says to CNBC. “You’ve got to be committed.”

“Like I tell my kids now, do not go anywhere unless you think you’re going to stay for three years and be all in.”

“If life creates opportunities, take them,” she says. “But I just hate this transient [mentality], ‘I’m gonna go for a few months or a year and I’m going to take the next job that’s going to make me $10,000 more.”

The Repercussions of Job Hopping

job hopping

Having diverse marketing experience is important, but not at the expense of being labeled a job hopper by recruiters and hiring managers. It could hurt your chances of getting hired by companies looking for a long-term solution.

Even though 55% of companies have hired a job-hopper in the past, an increasing number of people consider job hopping (62%) as damaging to long-term career goals.

Repercussions of job hopping include:

  • Not establishing an area of specialization
  • Lack of training
  • Failure to build up seniority
  • A lack of loyalty and reliability (in the eyes of employers)
  • No job security
  • Burning bridges and failure to establish a strong professional network


While it’s exciting to chase new opportunities, when considering a new marketing job or opportunity, you need to weigh the pros and cons of making a move. While an increase in pay, a new role, a new title, and other things are attractive, you also need to think long term before you decide to make a career move.

Get More Marketing Career Advice

How Marketers Can Protect Their Personal Brand During Career Changes

Staying in a Job Too Long Can Hurt Your Marketing Career

3 Things That Will Grind Your Marketing Career to a Halt

3 Examples of Terrible Marketing Career Advice


IQ PARTNERS is an Executive Search & Recruitment firm supporting clients across the country. We help companies hire better, hire less & retain more. We have specialist teams of recruiters in Financial Services & Insurance, Marketing Communications & Media, Emerging Tech & Telecom, Consumer Goods & Retail, B2B & Industrial, Technology, Accounting & Finance, HR & Operations and Mining & Engineering. IQ PARTNERS has its head office in Toronto and operates internationally via Aravati Global Search Network. Click here to view current job openings and to register with us.

Sarah Brekelmans

As a VP, Client Services, Sarah leads IQ PARTNERS’ Startup and Scaleup Recruitment Practice and is a member of the Marketing Recruitment team. Sarah specializes in working with high growth tech companies on roles across the entire product lifecycle, from demand generation and growth marketing to product management and UX design.

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