Working in marketing requires professionals to have a diverse skill set. You need to know your marketing area of expertise but also have a strong business sense, strong technology skills and a detailed understanding of…
The marketing industry continues to change and evolve at breakneck speed. New technologies, apps, and ways of reaching your core customers and audience continue to change. This also changes the makeup and required skills to…
What makes you successful today will not necessarily make you successful 5 or 10 years from now. Marketing, like many other industries that are heavily reliant on technology, is changing. It will continue to change…
As a new manager, you are bound to make a mistake or two as you navigate through the first few months on the job. It’s part of the onboarding process. However, being aware of common mistakes made by new managers will help you avoid them
Marketers should be able to market themselves as a top marketing candidate. If you want to land your dream job and work with a top marketing firm, you need to be able to sell yourself to the organizations you want to work for.
There is no room for complacency in marketing. The industry continues to change and evolve at a rapid pace, and marketing professionals need to stay on top of their game and develop new skills if they want to grow their career.
